The Original Measles Storyteller

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The measles story is amazing.  A deadly disease once in check brought back to life by vaccine fear.  Every media outlet in the world is desperate to tell the story. Before measles was newsworthy, the original storyteller was Dr. Paul Offit.  He … [Continue reading]

What Doctors Sell Online

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  Not long ago I connected a marketing acquaintance at a national meeting.  He offered to look at my blog and give me some tips.  We sat over coffee and he took me to task for my shortcomings. Where’s your pop up email registration? And … [Continue reading]

Innovation Extinction

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Each morning I scroll through Feedly looking at what’s new.  I scan titles and ledes, deleting by the second until I find something transformative.  It's information wackamole. Increasingly, I'm underwhelmed by what I see. Nanosensors are a dime a … [Continue reading]

100,000 Connected Lemmings

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Doctors come on to Twitter nearly every day.  Sharing ideas is now simple: Medium and LinkedIn have made ownership of blogs almost obsolete.  We’re all using these tools. But none of it means anything unless you do something with them.  Sure we … [Continue reading]

33 charts Refresh

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33c was lookin' a little 2008 so I thought it was time for a refresh.  Same feel but with a little more breathing room for you, the reader. I'm planning to customize 33c further to make it easier on your eyes and minds.  While I try to live by … [Continue reading]