It seems for many doctors Twitter activity is an outpost connected to some other online place. 48% of physicians on Twitter link to their blog according to Katherine Chretien’s recent study published in JAMA. Doctors apparently understand that different types of information flow better in different channels.
If you had asked me I would have estimated that this Twitter-blog association was much lower. Of course I like to believe that I understand the social doctor better than I actually do. And this is why we need original research like Katherine Chretien’s.
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