Everyday I work with some of the world's most remarkable pediatricians. Doctors who have not only pioneered the latest advances in genetics and infectious disease but who have the experience of caring for some of the sickest children imaginable. What’s remarkable is the knowledge and experience living inside of these doctors - so little of what they know has been ... Continue Reading about Repurposing Physician Knowledge
My patients judge me before they see me. They judge me from the moment I extend my hand. They judge me when I talk to them on the phone. Or when I fail to talk to them on the phone right when I should. At the coffee shop, in the lobby, at the Y, at stop lights, during dialog after an endoscopy and on Twitter I'm judged. I'm a provider with ImproveCareNow. My ... Continue Reading about Physicians and Public Judgment
Recently someone asked how often a medical blogger should post. True-to-form there was the suggestion that you post daily. This is a timeless question. But I’d be careful believing that there's a firm answer. What you do with your blog and how often you do it depends upon what you seek to gain from your presence. If you are dependent upon advertising you must ... Continue Reading about How Often Should a Physician Blog?
I spoke with a physician friend recently about an offer to serve as a spokesperson for a small nutrition company. After getting off the phone I thought about the future of the physician spokesperson. I can't help but think that the way it's been done for a couple of generations is now out of synch with the way the world shares information. Company hires PR firm. ... Continue Reading about The 21st Century Physician Spokesperson
A socially active friend recently stood trial as a defendant in a medical malpractice case. While he was never called out on any particular dialog, the plaintiff's attorney apparently gave him a hard time about his social media activity. Then I got to thinking: how would my tweets play before a jury? The thought is disturbing. An injury attorney doing his job ... Continue Reading about How Would a Plaintiff Attorney Use Your Tweets?
This tweet thread from a physician suggests that social sharing is dangerous play: Sharing opinions online seems kinda risky for docs…IMHO tweets are more frequently taken out of context and tweet opinions by docs get passed along as fact. We have to be so careful. Fear runs deep in health care. But perhaps what we should fear most is complacency. In fact, I ... Continue Reading about Doctors and the Propagation of Fear