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Physicians, Social/Public Media

The Value of Physician Social Media Disasters

January 15, 2019 By Bryan Vartabedian · Reading Time: 2 minutes

When social media was making its meteoric rise a decade ago, physician social media disasters were exhibit A for why you need to remain silent and stay offline. As a result, early social media training in hospitals was made up of endless strings of doctor-as-jackass screenshots intended to scare residents straight. But the idea of Twitter as a place where good ... Continue Reading about The Value of Physician Social Media Disasters

Tagged With: Digital professionalism, Social media

Physicians, Social/Public Media

New Literacy for the 21st century – The Art of Microstyle

December 18, 2018 By Bryan Vartabedian · Reading Time: 2 minutes

If you want to show that you’re peeved on Twitter, starting with Ummm appears to be your best bet. Consider it part of the new literacy for the 21st century. Consider a recent Twitter exchange over a cardiology publication where one doctor wasn’t happy with how his position was represented. Let’s roll the clip.... Ummm... i listed false benefits attributed to ... Continue Reading about New Literacy for the 21st century – The Art of Microstyle

Tagged With: Constrained media, Digital literacy, Social media

Physicians, Social/Public Media

Doctors and the Media: Why Can’t Physicians See Their Role?

December 17, 2018 By Bryan Vartabedian · Reading Time: 2 minutes

This tweet about doctors and the media from Dr. Aaron Carroll made me think: Just spent 15 minutes talking on background to a reporter who was thinking of writing a story in an area I'd written on previously, and I don't understand why researchers and physicians are so reticent to talk to the media. This is how knowledge gets out there. The problem is that ... Continue Reading about Doctors and the Media: Why Can’t Physicians See Their Role?

Tagged With: Media, public physician, Social media

Physicians, Social/Public Media

The Twitter Filibuster | Tension with Medicine’s New Influencers

October 23, 2018 By Bryan Vartabedian · Reading Time: 2 minutes

The Twitter Filibuster as detailed below was suggested by Dr. Asif Qasim during a presentation at the 2018 Transcatheter Cardiovascular Therapeutics (TCT) conference, one of the world’s largest meetings specializing in interventional cardiovascular medicine. The slide as represented here drew significant dialog and discussion around the emerging role of social ... Continue Reading about The Twitter Filibuster | Tension with Medicine’s New Influencers

Tagged With: Social media

Information, Physicians

How Physicians Should Handle Conflict of Interest on Twitter

September 10, 2018 By Bryan Vartabedian · Reading Time: 2 minutes

Very carefully. Using constrained media (apps where you don’t have enough room to really spell things out, like Twitter or Instagram) to pitch the products of companies that support us as physicians is tricky territory. How we handle conflict of interest with digital media needs discussion. Proper disclosure of conflict of interest is hard to achieve Solutions for ... Continue Reading about How Physicians Should Handle Conflict of Interest on Twitter

Tagged With: Constrained media, Digital influence, Social media

Hospitals, Patients, Social/Public Media

CNN, the Mayo Clinic and Healthcare’s Dialog Double Standard

August 16, 2018 By Bryan Vartabedian · Reading Time: 2 minutes

The CNN Mayo Clinic hatchet job illustrates a dilemma faced by health care organizations. Specifically, the position hospitals find themselves in when wrongly accused of patient mistreatment. Those connected with the alleged mistreatment have the ability to say what they want without accountability. But health privacy law prevents hospitals from publicly defending ... Continue Reading about CNN, the Mayo Clinic and Healthcare’s Dialog Double Standard

Tagged With: HIPAA, Hospital marketing, Hospitals, Social media

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Bryan Vartabedian, MD

Bryan Vartabedian is a pediatrician at Baylor College of Medicine / Texas Children’s Hospital and one of health care’s influential voices on technology & medicine.
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With a mashup of curated and original content that crosses the spaces of digital health, media, communication, technology, patient experience, digital culture, and the humanities, 33 charts offers unique insight and analysis on the changing face of medicine.

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