If you’re a physician who uses Twitter, you’ve probably seen tweets from Medical Axioms. Medical Axioms is a Twitter-based collection of wit and wisdom created by Dr. Mark Reid, a Colorado-based Hospitalist. As simple as his wisdom may be, Medical Axioms gets amazing engagement with RTs and likes sometimes numbering in the thousands. Beyond just metrics, you get ... Continue Reading about Medical AXIOMS – Interview with Mark Reid, MD
I was on the phone recently with a marketing professional. He had been reading 33 charts in preparation for an interview. So I took advantage of the moment and asked him if he had any advice. “Write longer posts,” he said. “Why?” I asked. “Long-form writing lends authority. You know, gravitas.” As it turns out, I didn’t know. We should write only as much as ... Continue Reading about The Limit is Human Attention, Not Space
In the earlier days of Twitter (circa 2009) it was standard protocol to introduce friends to your followers. In fact, Fridays on Twitter were a shameless parade of people sharing the handles of their friends. Why you needed to follow them was irrelevant. It was the tip of the hat that mattered. It was followFriday. In the months after #followfriday was initiated in ... Continue Reading about FollowFriday: How Did it Work and Where Did it Go?
This evening represents the sunsetting of the longstanding #HCSM Twitter chat. Dana Lewis sums up the culture that evolved in the #HCSM chat here: The chat began in January of 2009, and continued almost every Sunday night at 8pm CT from then until now. Discussion has ranged around hundreds of topics related to healthcare and social media – such as interactions ... Continue Reading about 3 Reasons the Sun Went Down on #HCSM
This comment was posted on Twitter by a physician: Not referring to anyone specifically but the sentiment that in the era of SoMe it’s all too easy to publicize opinion only w/o doing the hard work of original research. New ideas are great. New ideas that are appropriately tested are even better. This is something that I’ve seen more of lately. I think of it as a ... Continue Reading about Doctors and the Rise of Authority Creep
5 Indicators that we may be facing a Twitter demise: Library of Congress The U.S. Library of Congress announced that they will no longer archive tweets. The decision to archive in the first place was an indicator of Twitter’s social relevance. The decision to suspend archiving Twitter is similarly an indicator of its relevance. 280 You don’t make this kind ... Continue Reading about Twitter Demise: 5 Indicators the Little Blue Bird is Circling the Drain